Today we talk about what exactly a niche is and how to find one.
When looking for a niche consider:
1) what do you know, what do you have experience in
2) what do you like, what are you passionate about
3) what problems can you solve, what frustrations can you offer a solution for
Local product or service missing and needed.
They should be a group of people willing to PURCHASE items.
"People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them throw rocks at their enemies." -Blair Warren
Keyword Search to see if it's worth making content about:
Higher search volume = higher competition
Too low search volume = no audience
At least 1000
3000 is golden 10k is too high
12+ long tail variation s of main key word
Tools to search a niche:
Amazon best sellers books
Quora questions being asked in broad search term
Niches in the top 500 sites on Alexa
Avoid health and financial niches because Google punishes your rank unless you have professional qualifications. Unless you are professional yourself or can find someone who is, don't make this your niche. (forgot to mention this in the show)
What to sell:
Accessories, add-ons, extras (tv cables, guitar strings, hard drives)
Easy price point. The impulse buy under $20.
The long term solution to a big problem
My Bluntly Honest Review of E-Junkie. Good or Just Junk?
Next week we'll have E-Junkie Founder Robert Singh on the show to dive into his story of building his business on laziness.
Random Event: Soul Parasite
This was a horror radio drama I put together in college
Listen to the full series here:
- he is tempted by a demon to basically kill his entire family with a chainsaw
- it’s a skitzophrenic mind trip of horror
- Happy Halloween!
*Shout Out to Beef Sticks Podcast. *Crazy (and lazy) funny guys who cover the 90s era of wrestling. Check 'em out!
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"Drifting" by Andy Mckee clip used for commentary and used as an educational example.
"I'll Procrastinate" is a Parody of "I Will Wait" by Mumford & Sons . No copyright infringement intended.